"I’ve had other health insurance programs for my business, and I’m convinced – Blue Cross is the best insurance value in Kansas.”
— Troy Barrow, President
Marshall Tool, Holton
Some insurance companies focus only on their most profitable customers – eliminating coverage that many Americans need.
Blue Cross and Blue Shield of Kansas, however, is committed to offering a variety of high-quality products designed to serve all sectors of our community. We strive to meet the needs of businesses large and small, individuals and families, those on Medicare, low-income and previously uninsured Kansans. Our broad portfolio of products includes coverage for health, dental, life, cancer-only, hospital indemnity plans and more. By offering flexibility in benefit design and dozens of benefit options, we are better able to help address individual needs. In fact, BCBSKS has a history of leadership in meeting needs as they arise. For example, we began offering Medicare supplement insurance the year that Medicare was first introduced 40 years ago.
More recently, rising health care costs have been a special concern for many lower-income Kansans. So Blue Cross worked in concert with Kansas health care providers to introduce Value Blue coverage in 2006. Value Blue costs half as much as our popular AffordaBlue product with comparable coverage. It is designed for those with a household income at or below twice the poverty level and who have not had health insurance in at least 12 months. Endorsed by the Kansas Medical Society, Kansas Hospital Association and the Kansas Insurance Commissioner, Value Blue is specially created to address critical needs in our home state.
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